How to build your digital presence from scratch

Most small businesses fail because they waste money on the wrong marketing. This free course shows you what actually works: SEO basics, website essentials, and accessibility fixes that bring real customers.

What You'll Learn

On completion of this programme, you’ll walk away with:

01
How to show up on Google without paying for ads. Keyword research, on-page SEO, and the technical fixes that matter most for small business sites.
02
Website basics that convert visitors into customers. Page speed, mobile optimization, clear calls to action, and removing the friction that kills sales.
03
Making your site accessible to everyone. Simple fixes that help you reach 15% more potential customers and meet legal requirements in the US, EU, and Australia.
04
Content that ranks and sells. How to write blog posts that Google loves, turn them into videos, and build a content system that works while you sleep.

Everything you need in one place

6 video modules

Downloadable checklists and templates

Watch on any device, anytime

Real examples from small businesses

Access our private community for questions

New lessons added quarterly

What Students Say

I followed the SEO module and got my first Google inquiry within 3 weeks. Finally, marketing advice that doesn't require a huge budget.
Maria Korhonen
Freelance Consultant
The accessibility section opened my eyes. Made the fixes in a weekend and now my site works for everyone. Should've done this years ago.
Joana Mitchell
Small Business Owner